AI Search
Visibility, Delivered
Google AI Overviews, ChatGPT, Perplexity, and Gemini are answering your customers’ questions right now. We make sure your brand is the one they recommend.
Search Has Changed. Has Your Strategy?
Traditional SEO was about ranking on page one of Google. That still matters - but it's no longer the whole picture. Today, millions of people ask Google's AI Overviews, ChatGPT, Perplexity and Gemini for recommendations, comparisons, and advice. These platforms generate answers directly, often without users ever clicking through to a website.
AI Search Optimisation (also called GEO - Generative Engine Optimisation) is the practice of ensuring your brand appears, is cited accurately, and is recommended positively within those AI-generated answers. It's the next frontier of digital visibility, and early movers have a genuine advantage.
Talk to an AI Search expert
Why Your Brand May Be Invisible to AI
Most businesses are optimised for 2015's version of search. AI models use different signals entirely - and if you're not building for them, you may already be losing ground.
AI Overviews Are Stealing Your Clicks
Google's AI Overviews appear above organic results and answer the query without a click. If you're not featured in these summaries, your page-one ranking may now be worth less than before.
LLMs Don't Know You Exist
ChatGPT and Gemini draw from third-party sources, forums, directories, and publications - not just your website. If those external signals aren't pointing to you, AI won't recommend you.
Your Competitors Are Moving Fast
AI search is still new enough that early investment delivers outsized returns. The brands building authority in AI-generated answers now are locking competitors out of that space for years.
Everything You Need to Win AI Search
Find Out Where You Stand
We test your brand across ChatGPT, Perplexity, Google AI Overviews, and Gemini to benchmark how often you appear, how you're described, and whether that information is accurate and favourable.
Make Your Content AI-Ready
We rewrite and restructure your website content so that AI models understand your expertise, trust your authority, and reference your pages when generating answers for your target queries.
Own the Sources AI Trusts
85% of AI-generated brand mentions originate from third-party pages. We build your presence across directories, industry publications, and high-authority platforms that LLMs actually cite.
Track and Improve Every Month
AI models update frequently. We monitor how your brand is being represented, catch inaccurate descriptions before they spread, and continuously optimise your visibility as the landscape evolves.
From Invisible to Recommended
A clear, four-step system for building lasting AI search visibility.
Audit & Benchmark
We map your current AI visibility across all major platforms and benchmark against your top competitors.
Strategy & Prioritisation
We identify the highest-impact opportunities - content gaps, third-party sources, and schema improvements.
Implement & Publish
Our team executes across your website, external channels, and earned media to build AI-trusted signals.
Monitor & Iterate
Monthly reporting tracks your AI mention rate, citation sources, and brand representation across platforms.
Decades of SEO Experience, Built for AI
40+ Years of Search Expertise
We've adapted through every major search evolution - from directory listings to PageRank to featured snippets. AI search is our next chapter, and we're already ahead of it.
Traditional & AI Search, Together
We don't abandon what works. Your AI search strategy is built alongside your existing SEO, PPC, and content - maximising every channel.
Dedicated Account Manager
You get a named human contact, free monthly reports, and a team that understands your business - not a hands-off platform subscription.
UK & International Reach
We work with businesses across the UK and internationally. Our agile team delivers the same level of expertise and personal service whether you're around the corner or around the world.
Results based on HookedOnMedia client campaigns. Individual results vary.
Numbers That Speak for Themselves
UK Digital Growth Awards - Small Integrated Digital Agency of the Year
We don't just talk about results - we've been recognised for delivering them. Our team at the 2023 UK Digital Growth Awards.
See all our awards →The People Behind Your AI Results
Our team brings together over 40 years of combined digital marketing experience. When you work with HookedOnMedia, you get a named contact who knows your business - not a ticket system.
Questions About AI Search
What is the difference between SEO and AI Search Optimisation?
Traditional SEO focuses on ranking in Google's blue-link results. AI Search Optimisation (GEO) focuses on getting your brand cited and recommended within AI-generated answers from tools like ChatGPT, Perplexity, and Google's AI Overviews. Both matter - but AI search is where buyer attention is increasingly going first, and it requires a different set of tactics.
Do I need to stop doing SEO if I invest in AI Search?
Not at all. AI search and traditional SEO are complementary. Strong organic rankings, authoritative content, and quality backlinks all signal credibility to AI platforms too. We build both strategies in tandem so your investment works harder across every channel.
How quickly can I expect to see results?
AI visibility improvements typically begin showing within 6–12 weeks for on-site changes, with third-party authority building taking 3–6 months to accumulate meaningfully. We provide monthly reports so you can track progress throughout, and we set realistic expectations from the outset.
Which AI platforms do you optimise for?
We focus on the platforms driving the most commercial search intent: Google AI Overviews, ChatGPT, Perplexity, and Gemini. As new AI search tools emerge, we adapt strategies to include them - it's part of ongoing monitoring.
Is AI Search Optimisation suitable for small businesses?
Yes - in fact, smaller businesses with a specific local or niche focus can often achieve strong AI visibility faster than large brands competing in broad categories. HookedOnMedia has helped businesses of all sizes across the UK and beyond improve their AI search presence alongside their existing digital activity.
Ready to Be the Brand AI Recommends?
Book a free AI visibility audit. We'll show you exactly where you appear across ChatGPT, Perplexity, and Google AI Overviews - and what it would take to lead your category.
No obligation. No hard sell. See our case studies first →
