5 Incredible Things Google Can Do in 2025
From how we search to how we shop, Google keeps pushing the boundaries, innovating at lightning speed to make everyday life smarter and more seamless.
At HookedOnMedia in Cornwall, we’ve proudly been Google Partners since our launch in 2012. Being a Google Partner is more than just receiving the occasional branded mug – it’s an official recognition from Google of our expertise in managing high-performing ad campaigns. It also gives us direct access to exclusive support, insights, and tools that help us deliver exceptional results for our clients. Even after working closely with Google for over a decade, their latest innovations never fail to amaze us.
In 2025, Google’s groundbreaking technologies are set to make everyday tasks easier, smarter, and more connected than ever before. Here are 5 incredible Google features you probably never knew existed…
1. Google Can Now Call Businesses For You
With the latest Gemini 2.5 Pro-powered AI Mode, Google can act like your personal assistant – using an AI-generated voice to make real phone calls to local businesses (e.g dry cleaners or pet groomers) to confirm prices and availability. After the call, it delivers a clear summary straight to your email or text – all without you lifting a finger!
2. Google Can Generate Images from Search
In 2025, you don’t need to be a designer or know how to use special tools to create unique images. Now, you can simply type something imaginative into Google – like “cat wearing sunglasses and riding a skateboard” – and it will instantly create a brand-new image based on what you asked for.
This means if you’re planning a social media post, need a visual for a blog, or just want to see a fun idea come to life, Google’s AI can generate an image for you – right there in the search results, no extra software needed.
3. Google Can Create Entire Travel Itineraries
Planning a trip just got a whole lot easier. In 2025, you can type something like “5-day foodie trip to Cornwall” into Google, and it will instantly create a personalised travel itinerary for you – no need to scroll through dozens of blogs or review sites.
Using AI, Google pulls together recommendations for top-rated restaurants, must-see attractions, scenic routes, and even local hidden gems. It lays out your trip day by day, helping you make the most of your time without the usual planning stress.
4. Google Can Wait on Hold for You
We all know the frustration of calling a company and getting stuck listening to endless on hold music. Now, if you have a Pixel phone, Google can do the waiting for you.
With the “Hold for Me” feature, you start the call as normal, but instead of sitting there wasting time, Google’s Assistant listens on your behalf. When a real person finally answers, your phone gives you a clear alert so you can jump back in. Win!
5. Google Can Try On Clothes For You
Google’s new virtual try-on tool on Search uses advanced AI to let you see how clothes will look on different real models before you buy. By analysing just one image of a clothing item, the AI realistically shows how the fabric drapes, folds, and fits on diverse body types and poses – helping you choose the perfect fit with confidence.
While some of these features are currently only available in the US, Google typically rolls out new tools there first before expanding to the UK and beyond. Others may be exclusive to Android devices, Pixel phones, or require you to be logged into your Google account. Have a play around – you may be surprised what you can do!
As a Google Partner, HookedOnMedia is officially recognised by Google for its proven expertise and success in managing high-performing Google Ads campaigns – integrating the latest tools and technological advancements to deliver outstanding results.
Our Team are also regularly put through their paces in their Google Exams – including assessments in AI-Powered Shopping Ads, Google Ads Search, and Google Ads Measurement.
It means we’re well equipped to harness Google’s latest tools and AI innovations to drive real results, improve targeting, and maximise ROI for our clients.
In response to Google’s ever-evolving capabilities, we’ve also launched our AI-powered SEO services, helping brands stay visible and competitive in today’s fast-moving digital landscape.
So while it’s nice to receive some fancy chinaware now and again – the real reward of our Google Partnership is being able to deliver smarter, faster, and more impactful results for our clients every single day.
Curious how a Google Partner agency could transform your digital performance? Talk to us!
