Looking for the best SEO tools? We’ve hand picked our favourites here at Hooked On and shared them just for you below! 



One of the most basic and easy-to-use tools available, Majestic is also on of the best. Simply copy and paste a URL into the Majestic search bar and it will display every link it has pointing to that particular URL. Majestic also provide their own metrics for each backlink – to provide more information on the value of each link.

Majestic also offers users anchor text ratio analysis, information on referring domains and reviews on new or lost linked so you can assess your backlink profile and how it can be improved.


Google Analytics


This list wouldn’t exist without including Google Analytics, the most widely used web analytics tool online today. Google Analytics offers key features including data visualisation tools like a dashboard and motions charts, bespoke reports and email-based sharing and communication.  The platform also offers training videos and exercising to teach you how to whizz your way around.


Screaming Frog


Screaming Frog makes its way through a website’s images, CSS, links and scripts to give you an understanding of what a search engine sees. Some of the reports included are broken links, pinpointing sub optimal meta data, analysing redirects, making sure they are accurate and not part of a chain.

Screaming Frog can be downloaded for free and is one of the most popular tools for SEO professionals.


If you would like more information about the services we offer here at Hooked On, please do not hesitate to contact us.