Product listing ads (PLA’s) have revolutionised ecommerce for online retailers, PLA’s are now larger and more visual than ever within Google’s search results.

Once your datafeed is uploaded to Google it’s important to be getting the most out of your paid traffic, through campaign management & optimisation at HookedOnMedia we make sure PLA’s are maximising profits and reducing spend wastage.

Here are some example PLA’s you might see in the wild:

google_shopping_ads

 
Optimisation and bid management are important elements of gaining a positive ROI from Google Shopping and Product Listing Ads, our PPC specialists will set-up product feeds and manage ads to ensure you’re getting the most from the campaign.

 

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