The internet is the realm we all use to look for new services and products and with this in mind, internet searches are a great way to place your services in front of new customers.
You should consider the following aspects when thinking about SEO:
What is your budget? – perhaps you do not have the budget to match that of your competitors but many SEO agencies can work around your budget and help you on the money you do have.
SEO is a process for the patient amongst us – and that should be you! SEO is notorious for being a long term results marketing weapon. You will not see real results for several months and this is the way it is for all businesses, big or small.
Big competitors – certain search terms are gobbled up by the big guns out there which can make it difficult – be sure to research the right key phrases for your industry.
Size doesn’t matter – the internet is a big scary place and to get found, no matter how small your business is, you need to get on the SEO ladder in any capacity that you can. It’s important not to consider SEO as a luxury or as a bonus – it’s a necessity in 2017, as there’s now a totally new market place that didn’t exist 30 years ago.
Combine services to reach your goals – consider using a combination of PPC and SEO to achieve maximum results. Our advisors here at Hooked on Media are always happy to have a chat with you about this if you are not sure about how these elements function together. Some of the basics on this:
If you would like more information about digital marketing services at Hooked On Media, please do not hesitate to contact us.